Legal

Privacy Policy

Last updated: January 1, 2025 · Effective immediately

We keep this simple: we collect only what we need, we never sell your data, and we only use it to deliver your purchase and send your download link.

1. What information we collect

When you make a purchase on Blue, we collect:

Your email address — to send your download link and order confirmation
Your order details — product name, price, and order ID
Payment information — processed entirely by PayPal, we never see or store your card details
Basic usage data — pages visited, browser type, general location (country level) via standard web analytics

We do not require you to create an account. We do not collect your name, physical address, or any other personal information unless you voluntarily provide it when contacting us.

2. How we use your information

To deliver your purchased digital products via email and on-screen download
To send order confirmations and receipts
To send occasional product updates or offers (only if you opt in — you can unsubscribe anytime)
To improve our website and product catalog based on usage patterns
To prevent fraud and ensure payment security

3. Payment processing

All payments are processed by PayPal. When you complete a purchase, you are redirected to PayPal's secure checkout environment. Blue never stores, sees, or has access to your credit card, debit card, or bank account information. PayPal's privacy policy governs how your payment data is handled.

4. Email communications

By providing your email address at checkout, you agree to receive your order confirmation and download link. We may also send you updates about new products or promotions. You can unsubscribe from marketing emails at any time by clicking the unsubscribe link in any email we send.

We will never sell, rent, or share your email address with third parties for marketing purposes.

5. Cookies and analytics

We use minimal cookies to make the site work (session, cart persistence). We may use basic web analytics to understand how visitors use our site. This data is aggregated and anonymous — it cannot be used to identify you personally.

6. Data retention

We retain your email address and order details for up to 2 years to allow you to re-request download links if needed. You can request deletion of your data at any time by contacting us.

7. Your rights

You have the right to:

Request a copy of the personal data we hold about you
Request correction of inaccurate data
Request deletion of your data
Opt out of marketing communications at any time

To exercise any of these rights, contact us at privacy@bluex.digital

8. Changes to this policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by updating the date at the top of this page. Continued use of Blue after changes constitutes acceptance of the updated policy.

9. Contact

Questions about this policy? Email us at privacy@bluex.digital